45 CFR 156.225
§ 156.225 Marketing and benefit design of QHPs.
United States · 45 CFR — Public Welfare · Status: effective
Cite this
- Citation
- 45 CFR 156.225, § 156.225 Marketing and benefit design of QHPs, United States, version 1 as recorded 2026-07-09, yourstate.us, https://yourstate.us/provision/217737
- Permanent ID
ys:prov:217737@1- SHA-256
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Full text
A QHP issuer and its officials, employees, agents and representatives must—
(a) State law applies. Comply with any applicable State laws and regulations regarding marketing by health insurance issuers;
(b) Non-discrimination. Not employ marketing practices or benefit designs that will have the effect of discouraging the enrollment of individuals with significant health needs in QHPs; and
(c) Plan marketing names. Offer plans and plan variations with marketing names that include correct information, without omission of material fact, and do not include content that is misleading.
Legislative history
This is a federal regulation, adopted through agency rulemaking under the Administrative Procedure Act — not enacted by a recorded vote of Congress.